I help companies bridge the gap between strategy and execution so they can create better and faster results while maintaining employee wellbeing

Nina Mathilde Dyrberg

Behavioural Design Consultant

What I offer

I help companies turn high-level goals into real-world actions with a behavioural- and user-oriented mindset.
With a background in Cognitive Science and more than seven years of hands-on experience in behavioural design, experience design, and user research, I work at the intersection of psychology, design, and strategy. As you can guess I am a behavioural nerd by heart so do not hesitate to contact me if you want your team to get more insights driven or level up your toolbox within behavioural design.

Talks

Engaging keynotes and guest lectures based on real-world cases, behavioural science theory, UX design and how to bridge the gap between strategy and execution.
Whether you’re looking to spark new ways of thinking or introduce behavioural insights to your team, I bring energy, clarity, and depth to the stage.

Photo from Boye and co. conference

Workshops

Hands-on workshops designed to move your team from high level strategy to action.
Each session is tailored to your needs and built around interactive activities that combine behavioural design, UX strategy, and insight-driven innovation.

Photo from Grundfos consulting

Consulting

Photo from UX London

Tailored consulting to help you translate high-level strategy into concrete user-focused actions. I help teams design research, analyse behavioural patterns, and develop solutions that are both strategic and actionable.
This can include:

Sparring on how to build an insights- and data-driven organisation
Setting up the proper user research
Connecting behavioural insights to design and business decisions
Facilitating a step by step approach that closes the gap between strategy and execution

Why BeWaviour?

Waves repeat themselves and can change into new rhythms - just like our behavioural patterns. However, you must understand the flow of waves to be able to surf them - just like we need to understand the flow in behavioural patterns to be able to change them.

Thus, this is my way of merging the word 'Behaviour' with 'Wave'.

M. Dupont, Director at The LEGO Group

“You investigate, simplify, document, involve, deliver – quite a track record of taking the lead on tasks e2e and simply working your way through the challenges. Alone or in a team, both work for you."

S. Scott Engen, Lector in Cognitive Neuroscience of Creativity

“Nina's workshop was a masterclass in innovation and engagement. As a university class we were highly impressed by the mix of theory and hands-on tools she provided. Her ability to make complex concepts understandable for everyone independent of their prior knowledge is admirable."

L. Raun, Manager at The LEGO Group

"It's a true privilege to work with you, Nina. When given a task, I know that I can trust you to run with it. Your planning skills and sense of responsibility is admirable"